Across most sectors and industries, digital marketing agencies constantly approach businesses in Singapore. The proposed services, pricing, and deliverables are more or less similar in every online marketing proposal. Amidst multiple SEO sales pitches, selecting the right digital marketing company in Singapore can be quite confusing. Yet, the right outsourcing decision is critical to the fate of the business. Without premium SEO services, attaining a wide online reach and credible brand image is extremely difficult. Hence, Singaporean businesses must pay heed to the following criteria to determine the right digital marketing agency to liaise with:-
The Agency must Possess Astute Technical Expertise
- How thorough is their website audit report?
- What are their communication abilities, branding expertise, and content quality?
- For how many years have they been in this field? Who are their past and present clients?
- How effective are their keyword research tools, website, and social media trackers?
- Do they possess the latest SEO tech stack like instant web crawlers, content explorers, ranking history, and link analysis tools?
- Are Workflow Automation, Behavioral Analytics, Content Management, and Graphic Designing included in their Services?
- Have their PPC campaigns delivered high ROI consistently?
Verified Testimonials and Genuine Reviews are to be assessed
Focus on White Hat SEO and Ethical Digital Marketing Practices
Value-based Pricing as per the Business Credentials
Emphasis on Digital Marketing Metrics from the very outset